Site migrations that keep your rankings

Most migrations lose traffic because of missing redirects and changed pages nobody checked. I plan the move, map every URL, test the new site before launch and watch it closely afterwards, so your rankings come with you.

What's included

Every engagement is tailored to your site, but this is what it usually covers.

  • Pre-migration benchmark

    Crawl, rankings, traffic and backlinks recorded so we can compare after launch.

  • Full redirect map

    Every old URL mapped to its best new match, including images and PDFs that have links.

  • Staging QA

    The new site checked for indexing, content, metadata, schema and speed before launch.

  • Launch-day checklist

    Redirects, robots, sitemaps, Search Console and analytics verified on the day.

  • Post-launch monitoring

    Daily checks for errors, lost pages and ranking drops for the first weeks.

  • Platform expertise

    Moves to and from Shopify, WordPress, WooCommerce, Magento, Webflow and custom builds.

Who it's for

  • Brands redesigning or rebuilding their website
  • Stores moving to Shopify or another platform
  • Companies changing domain or merging sites
  • Anyone who has already lost traffic after a migration

Industries I specialise in

How we'd work together

No 40-page decks. A clear plan, real work, and reports in plain language.

  1. Audit

    I crawl your site, read your Search Console and check competitors to find what's costing you rankings.

  2. Plan

    You get a prioritised roadmap: quick wins first, then the bigger content and authority work.

  3. Execute

    I do the work hands-on, or alongside your writers, developers and marketing team.

  4. Report

    Monthly reports on rankings, traffic, leads and revenue, plus what's next.

Questions people ask

When should I bring you in?

Before design and development start, ideally. Decisions about URLs and content are much cheaper to get right early.

Can you fix a migration that already went wrong?

Often, yes. I compare old and new URLs, find the missing redirects and lost content, and recover as much as possible.

Let's talk about your project.

Tell me your goals. I'll reply within a day.